Babies, Puppy Dogs and Kittens: Struggling to Find Engagement and Action in Social Media

Let’s face it, pictures of warm cuddly adorable things get more attention than subjects that are germane to my business.  In fact, measured purely on engagement rates, a picture of me beaming with pride holding my newest grandson Adriano is a home run. It doesn’t matter that I had neither self-serving or ulterior motives to... Continue Reading →

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